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Bridgestone

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Proven to be trusted

Bridgestone has once again proven to be market leader as Roy Morgan research commissioned in the Reader’s Digest as ‘The Most Trusted Tyre Brand in Australia’ for the fourth consecutive year. Bridgestone has been praised by industry experts and academias in this respective industry winning the “Tire technology award” for the sixth time through innovation and AI to constantly provide customers with cutting-edge results.

Safety

Bridgestone invests over $800 million annually in R&D and spends thousands of hours trialling and refining tyres to always meet global safety standards ensuring that their tyre’s are conditioned to every road situation. Bridgestone was one of the first brands to pioneer the DriveGuard technology, enabling driving at 80km and up to 80km/ h if the tyre is punctured. This allows drivers to make it to the nearest petrol station safely.

Technology

Bridgestone’s technology produces superior fuel-efficient aerodynamic features reducing rolling resistance by 30% and improving braking on wet roads by 10 percent compared to regular tyres. Drivers cannot see the contact patches or vehicle movements under high speed conditions. Bridgestone has developed a unique tyre design the ULTIMAT EYETM derived from contact patch analysis where they have incorporated sensors visualise the tyre’s behaviour on the road when driving.

Bridgestone DriveGuard - Technology

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Bridgestone DriveGuard Tire versus U.S. Olympic Archer Khatuna Lorig

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THE TRUTH ABOUT BRIDGESTONE TIRES

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Cost

Bridgestone tyres is a well renowned and respectable brand, in which their prices are still quite budget-friendly considering their global recognition. Their most affordable tyres start from $58 while their most expensive high-performing tyres are within a reasonable price range.

Exceeding global standards

Through the continual technological research and application Bridgestone goes above the global standards, testing over 10,000 tyres per month on 200 passenger cars, trucks, motorcycles and buses across 8 countries suited to specific driving conditions.

Sound-proof

Bridgestone carefully crafted tyres to create a quiet ride for drivers on the road regardless of the weather condition or terrain. They have achieved a reduction in noise and vertical vibration while the driver is still able to maintain smooth handling of the vehicle, making Bridgestone ideal for everyday use.

1. Enter your tyre size

Your tyre size can be found on the sidewall of your current tyre e.g. 205/55R16 91V.

2. Compare & save

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3. Fast delivery & fitting

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Passenger

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4x4

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Light truck

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Truck

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V STEEL RIB R294

All sizes

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10 inch

0/0R10

12 inch

0/0R12

13 inch

14 inch

15 inch

16 inch

17 inch

285/70R17

17.5 inch

18 inch

19 inch

295/30R19

19.5 inch

265/70R19.5

20 inch

21 inch

22.5 inch

Industry

Bridgestone was founded in Fukuoka, Japan, 1931, to become Japan’s number one tyre manufacturing company, further expanding the empire by acquiring the largest Firestone Tire & Rubber Company 1983. The company has around 180 manufacturing plants and R&D centres in 26 countries, but sell to over 150 countries worldwide. They also produce non-tyre products such as air springs, conveyor belts, rubber tracks, construction and sporting materials.

Motorsport

Bridgestone first debuted their involvement in motorsports in 1963 by supplying racing tyres during Formula One™ and Grand Prix events. They pride themselves on winning more than 100 races across events including GP2, Champ Car and MotoGP. They have successfully supported legends such as Michael Schumacher and Casey Stoner who have won premier races on Bridgestone tyres.

Lifestyle

Launching in 2017, Bridgestone was awarded the highest rating (A) in the ‘Supplier Engagement’ category for two consecutive years. The CDP evaluates companies environmental sustainability and climate emissions worldwide. With over 3,300 companies assessed, Bridgestone was among the top 1% to receive such prestigious recognition due to their commitment towards reducing carbon emissions and other climate-related risks in the entirety of their supply-chain processes. By 2050, Bridgestone aims to use 100 percent renewable materials in their entire product lifecycle.

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Real-time data

Bridgestone has introduced the Contact Area Information Sensing (CAIS 2TM) concept. Powered by electromagnets, this new technology incorporates sensors attached on the inside wall of the tyre’s to wirelessly transmit real-time information to drivers on tread depth, tyre vibrations or whether the tyres are undergoing uneven conditions. Through CAIS, drivers can better judge timing of tyre rotations which help maximise longevity of their tyre’s without waste.

Proactive Ride Technology

Bridgestone is leveraging decades of experience to offer their proactive ride technology. This road sensing hardware and software embeds algorithms to make shock absorbers more responsive to deliver anti-vibration and air spring technologies which drastically improves the comfortability, performance and safety of the vehicles. Bridgestone is the only tyre and rubber company to partner with ClearMotion to offer an unparalleled experience for users on the road.

Future technologies

Bridgestone’s tyre development team aim to progress in future technologies by developing SAE-Level 4 which is road-noise testing for unmanned vehicles. With joint partnership with ZMP, Bridgestone is seeking to regulate and reduce the noise pollution on tyres for autonomous vehicles from 2019 onwards to roll out for the 2020 Olympics in Japan. Through improving efficiency of tyres, Bridgestone hopes to gain insight into developing tyre’s for self-driving cars and work towards utilising next-generation technology for vehicles.

Most satisfied customer 2018

Canstar Blue has ranked Bridgestone first in Most Satisfied Customers Car Servicing category 2018. The criteria include value for money, quality of car service, time taken to service car, efficacy of repairs and customers overall satisfaction. Bridgestone has received five stars in all criteria except two. However, scoring top spot for overall satisfaction.

Proud supporters of the Paralympics

Bridgestone now have global IPC rights to support the Paralympics until 2024 and has partnered with the Tokyo 2020 Paralympic games. Bridgestone is exploiting their market leader expertise in tyres by offering advanced equipment for para athletes in Japan such as prosthetic parts, rubber soles and rubber grips on gloves. Bridgestone continue to provide bicycles and sporting equipment to cyclists and wheelchair tennis players in Japan.

Their CSR commitments

The Dow Jones Sustainability World Index annually evaluates approximately 2500 major companies for their sustainable, economic and social practices where only the top 10% are chosen in each industry. Bridgestone again attained the highest score in the ‘Automotive and components industry sector’ for their remarkable efforts towards improving lifestyles, movement of people and their creative methods of work and play through technology and innovation.

Bridgestone Tyres

Bridgestone is at the forefront of performance, safety and quality where their notable innovative ideas and commitment in R&D has seen their new tyre building system voted as "Tire Manufacturing Innovation of the Year" in 2017

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Why Bridgestone tyres?

Proven to be trusted

Safety

Technology

Bridgestone tyres in action

Are Bridgestone tyres worth the price?

Cost

Exceeding global standards

Sound-proof

Potenza Adrenalin RE003

The Potenza Adrenalin RE003 lives up to its name, unleashing the sports driver within you through smooth handling performances in all conditions delivering an all-powerful driving experience on the road.